Introducing Social Selling to 300 sales reps

Client and challenge

A multinational supply retail company with headquarters in the US had already recognized the importance of social media and organized a social media training program for their sales reps. The France office followed suite, also acknowledging the skill and financial value of training 300 large & medium accounts sales people to use LinkedIn.

Solution: Social Selling onboarding

  • live dynamic presentation
  • series of short videos with quizzes and tracking

Leading American office supply retailing multinational


 100 new profiles
100 improved profiles
“The Smartworking® video training has provided concrete methods guiding me in creating my Social Selling profile…”
Sales rep

“ I have finally understood how to use LinkedIn as a social sales tool in my everyday professional practices…”
Sales rep
“The Smartworking® Social Selling videos have shed light on areas which were unclear to me and have given me assistance on how use LinkedIn as a sales tool without hard selling”
Sales rep